Join friends, colleagues and special guests for a virtual or live tasting and party at the historic Buena Vista Winery in Sonoma, featuring delicious wine and irresistible live and silent auction items to raise money for the non-profit that has your back when insurance matters – United Policyholders

Purchase Tickets Here:

Virtual Ticket Live Ticket

UP to Good Virtual ~ Friday, October 1st from 4:00 – 5:15 p.m. PST:  Party guests get three pre-shipped wines and a registration link for the program, which will include a guided wine-tasting, special guests and an entertaining program. Purchase your virtual event ticket here.

Orders placed before 9/26/21 are expected to arrive by the time of the event.

UP to Good Live ~ Friday, October 1st from 6:30-8:30 p.m. PST: An exciting evening at the beautiful and historic Buena Vista Winery with special guests, delicious wine and appetizers and irresistible live and silent auction items.  Purchase your live event ticket here.

*This event will be held outdoors in the beautiful courtyard following State and County safety guidelines.*

Funds raised during UP to Good will help us meet the high demand for the impactful disaster preparedness and recovery and insurance consumer advocacy work we do across the nation. From pandemics to natural disasters to everyday losses, people and communities rely on UP’s expertise, respected voice and powerful national volunteer network to hold insurers to their promises.

About United Policyholders: United Policyholders (UP) is a national non-profit 501(c)(3) organization based in San Francisco and founded in 1991 to deter unfair insurance practices and improve the flow of insurance dollars into disaster-torn regions. Through our programs and initiatives UP facilitates resiliency, fair insurance sales and claims practices and successful loss recovery. Learn more about our Roadmap to Recovery, Advocacy and Action and Roadmap to Preparedness initiatives and programs.

To view our complete UP to Good Auction Catalogue or to bid on our amazing auction items, click here. 


Auction Preview - Bidding Open
Images from UP to Good 2020

  • Daniel Pressey from Wine Country Connection leading the live wine tasting demonstration